Take a look at the rest of the shots. He's a big Krell fanbuy. There are a lot of people that pay good money for that little Krell logo.

(note, this isn't to say that Krell gear isn't fantastic, but that I believe expensive home theater and music to be a gradually acquired taste and I'm refering specifically to those that run out and buy Krell simply because they've been told it is the best despite their lacking the ability to actually discern the difference.)