"Opposing View on Break-In: Not all plasma owners believe a break-in period is necessary for the later generations of Samsung plasma sets. The Samsung factory supports this view. Samsung's Support FAQ, as of 2007, states: "Samsung Plasma TVs do not require a break-in period." There has been much concern and confusion over this issue because both Pioneer and Panasonic published documents as late as 2004 stating their plasma sets required 1,000 hours of break-in. As of 2007, no plasma manufacturers suggest their sets require break-in. Some owners see this as good news, while some market analysts believe as plasmas continue to lose market share to LCD's, plasma manufacturers are no longer pointing out areas of concern that could impact sales. NET: Use your own best judgment"