As someone who took part in the double-blind test between the Axiom M3s and the B&Ws, I can say that the fact that I currently own Axioms was irrelevant.
To me, the amazing part was that they sounded very, very similar.
FWIW, I found out later that I chose the B&Ws.... but just barely.
::::::: No disrespect to Axiom, but my favorite woofer is my yellow lab :::::::