Interesting article for those who profess to understand this technical stuff:

http://www.audioholics.com/loudspeaker-design/loudspeaker-measurement-standard

TAM

Having lost faith in their objectivity some time ago, I won't slog through the whole thing. Do they have their own anechoic chamber now?

They used a picture of an anechoic chamber that was "courtesy of Microsoft"...

Stereophile has been comprehensively measuring loudspeakers for many years. It is great another group will add to the pool of reliable data for objectively comparing loudspeakers online.

I'm selling an amp and was asked "does it sound warm?" I couldn't say, but I could steer him to the comprehensive measurements online. . Very handy.

Another hack.