I shuddered when I read the newsletter as the first thing that came to mind was that Axiom is about to launch it’s first ever “helical reverse bonded 99.999999 pure rare earth magnetic flux stabiliser interconnect that dramatically increase the depth, clarity, and presence of those 128kbps MP3 like nothing you have ever heard before”. Given Axioms track record, I'm sure it is a "real" product but the wording.....;)
Anyway it seems that "next leap forwards" are pretty common as THK have already announced one this year -
http://www.thx.com/test-bench-blog/the-next-leap-forward-in-audio/For comparison of other
significant events, inventions, products and their purveyors,from cylinder to DVD the Audio Engineering Society offers the following (though as it seems to end in 1999 I'm not sure the new Axiom Secret Weapon will be accorded it's due place)
http://www.aes.org/aeshc/docs/audio.history.timeline.htmlDon't get me wrong - I'm a big Axiom fan as they produce a great range of honest products at a good price. I'd hate to see this reputation eroded by marketing fluff, October is not far away and I'm always happy to eat humble pie (yummm pie...)
