Actually my wife said that prior to any speaker entering the living room of our new place it has to go through her inspection. She did not like the standard glossy black it normally comes with so she said in order for me to get that speaker into our living room she had to pick the color to match the other red accessories she had at home. She went to the paint store and picked this color "Raspberry Red" Benjamin Moore. She had the aritisan specifically paint the speaker enclosure this color with upteenth layers of gloss.