As I said, I am very happy with my M22, but am still curious about the specs. I just saw this post this morning on the avsforum, similar issue -- this quote from Mad Dog:

"speaker specs aren't always consistent as this example below illustrates...

i had the Axiom M22Tti (93dB 1W/1M sensitivity in room per their website), Ascend CBM-170 (89dB per their website) and Rocket RS150 (88dB 1W/1M sensitivity in room per their website) in my room and the Axioms did not play 5dBs louder than the Rockets nor did they play 4dBs louder than the Ascends at the same volume setting on my preamp. In fact, the Ascends were slighty louder than the Rockets which corresponds to the manufacturers' specs. The Axioms however played at the same volume as the Rockets. Not sure where the 5 dB difference in sensitivity went..."




http://www.avsforum.com/avs-vb/showthread.php?s=&threadid=359873