Doctor, nothing! Call all your friends. "DUDE, check this out..."
Scott, I wouldn't be calling GUY friends to help me out with that!
EDIT: Crap! I just remembered: I'm married!
That means no one would help me with it!
Ummm, statistically, that would impede only 40% of all men.
You should consider other co-factors.
Edit: In truth, the only thing you'd be considering after 4 hours is a lidocaine injection and some dilaudid. Having ANY friends come see it after 4 hrs. would only be so that someone other than yourself can help you recall what it used to look like.