Mark, there is no doubt whatsoever that in the audio world, some brands are marked up to the point of sillyness but still suck in the overly rich to buy them as 'the world's best'.
Heck, anything over 100k ought to be amazing right?
But is it 95k more amazing than speakers that cost 5k?
That is a question only an individual can answer and convince themself of.

$$ does not equate to quality.

"Those who preach the myths of audio are ignorant of truth."