we also have restaurants around us that sell gift certificates in the months of october and november with a discount. ie a $50.00 certificate is $45.00, a $100.00 is $90.00. so if you go in increments of $50.00, you too could offer $5.00 off each $50.00 step. their catch is that they cannot be used 'til after Jan 1st, with a two year exp date, which is not legal here in mass.