Re: Lies and half truth about Axiom
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Joined: Jul 2008
Posts: 912 Likes: 4
aficionado
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aficionado
Joined: Jul 2008
Posts: 912 Likes: 4 |
In the past, having been in sales for many years, a good piece of advice I was always given was, no matter what, NEVER criticize the competition. If you ever walk in to an A/V store and the sales person is criticizing equipment they don't sell, you turn around and say "adios". I have had instances in the past where the person in the retail outlet was knocking equipment that he didn't know I owned, so in essence he was calling me an "idiot" for owning it.
Of course, they are going to promote the lines they carry, but the above advice is a good rule to go by to determine if the individual has any idea at all what they are talking about and be able to steer you in the right direction.
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Re: Lies and half truth about Axiom
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Joined: Aug 2008
Posts: 139
veteran
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veteran
Joined: Aug 2008
Posts: 139 |
Excellent comments.
Epic 50 - 500 System ( M50 / QS4 / VP100 / EP500 )
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Re: Lies and half truth about Axiom
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Joined: Jan 2008
Posts: 374
devotee
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devotee
Joined: Jan 2008
Posts: 374 |
Well, he turned me into a newt.
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Re: Lies and half truth about Axiom
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Joined: Dec 2008
Posts: 505
aficionado
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aficionado
Joined: Dec 2008
Posts: 505 |
And then he turned you back again?
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Re: Lies and half truth about Axiom
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Joined: Dec 2008
Posts: 6,928
axiomite
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axiomite
Joined: Dec 2008
Posts: 6,928 |
Thanks for the input Casey, yes that is good advise. With very few exceptions I find most salesman are, I wouldn't even use the term biased, I would say they are looking for either their commission or the companies interests before the customers. I had one salesman who sold a few speaker brands including brand 'X'. Now brand X isn't all that established as a company and the salesman knew I was very unsure about buying that brand. He said he hadn't had any complaints about brand 'X' but suggested I stick with one of the established companies. A couple of the names he suggested, the store he worked in didn't even carry. I appreciated his recognition of these other companies and actually learned quite a bit about audio from him (my knowledge is very limited, I'll admit). Where some salesman would take advantage of the customers ltd knowledge, others would try to help you make an informed decision.
Half of communication is listening. You can't listen with your mouth.
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Re: Lies and half truth about Axiom
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Joined: Jul 2005
Posts: 22
hobbyist
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hobbyist
Joined: Jul 2005
Posts: 22 |
I was a audio salesman in the ancient past. I gave honest assistance. I had great success. I was fired...I just didn't fit in.
M22's VP150 QS8's Onkyo TX503 Yamaha YST215 (sub)
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Re: Lies and half truth about Axiom
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Joined: Jul 2008
Posts: 912 Likes: 4
aficionado
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aficionado
Joined: Jul 2008
Posts: 912 Likes: 4 |
In this day of regular turnover in retail stores, your story is not surprising. I don't know what type of store you worked in whether it be "specialty" or the "Best Buy" type but one thing I do know that is if you work at Best Buy it is an unwritten rule that no matter how much product you sell you better sell a whole lot of extended warranties along with them or your history. I know this is even filtering down in to so-called "high-end" specialty stores and the extended warranties give them a good profit margin while because of the layers of distribution and intense competition, profit margins selling electronics has shrunk considerably. We should thank our lucky stars we have such great choices on the internet and no longer have to deal with all this retail nonsense. It is amazing though, how many people out there are not aware of these options.
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Re: Lies and half truth about Axiom
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Joined: Jul 2005
Posts: 22
hobbyist
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hobbyist
Joined: Jul 2005
Posts: 22 |
All true casey. IMO, all the extra warranty really does is get the store to give you the proper service you deserve in the first place instead of a hassle or denial.
Yes ext. warr. is a racket to pad profit margins but I've seen it make a diffference too under certain circumstances.
Back in the early 80's when it started we would write CRESP (cust. refused ext. service policy) across every invoice in big letters to scare the buyer after wards. Then the stories of selling EW on power cords, blank tapes, etc. Funny but very poor biz practices back in the day as it is now too sometimes.
M22's VP150 QS8's Onkyo TX503 Yamaha YST215 (sub)
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Re: Lies and half truth about Axiom
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Joined: Oct 2006
Posts: 139
veteran
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veteran
Joined: Oct 2006
Posts: 139 |
Unfortunately all companies are inclined to tell half truths or exaggerate the truth, and yes some even blatantly lie. We as consumers call it deceptive; were as companies call it good marketing. (i.e. Free Shipping) Hmm! Is it really free? Or (No PST in Canada), well actually the only customers that need pay PST are the customers in their local province. Not really lies, but exaggerating the truth. That’s marketing!!
Those who have long enjoyed such privileges as we enjoy forget in time that men died to win them.
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Re: Lies and half truth about Axiom
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Joined: Nov 2007
Posts: 329
devotee
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devotee
Joined: Nov 2007
Posts: 329 |
It always amazes me how the a lot (not some, a lot) of retail sales people haven't the appropriate knowledge to work with potential customers especially when they've got their hand in their wallets. The customer's best interest should always be paramount in this process. Some good advise I've read here is to never bash the competition, I agree. Trust me, you look foolish. Good companies/sales people will ask a series of open-ended questions at the start... i.e. "Are you looking at a HT setup?" "Stereo only?" "Combination"? "What is your budget?" "Room size?" "What are your long and short-term audio goals?" After these questions are answered (and recorded) then and only then should systems/speakers be presented to best match those responses. If anyone comes across and starts to "sell" you after coming thru the front door - walk away. Their profit is primary; not you.
FireGuy M22V3/M3ti/M2V3/Omega Super 5/Aperion 5C/OutlawLFM1+Sub/Denon AVR1906/YamDVDC750/AS AMP110
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