Yup, along the lines of what I was thinking too.

For some reason, your answer reminds of something funny I read in a magazine a while back. I had a Maxim article that tried to explain Einstein's theory of relativity and used the example of a baby flying through space at the speed of light. My wife (who is arguably much more book smart than me) read the article a few times and still said "I don't get it." I gave her a hard time because she didn't understand a Maxim article.