amie, in addition to your gift certificate program, have you considered a lay-away program? when tucking away a $20.00 bill at home, something always comes up where that $20.00 bill disappears. so, if we could sent cash?? on account specifying a wish list, could you guys handle that? you would have the use of our funds, and if sales were lagging, you might also be tempted to contact us with a special offer, realizing a sale with a smaller margin is better that a full profit margin non-sale.
dan