Well, I don't work for Bell Canada but since they are our parent company, as far as majority shareholders go, I'll refrain from joining you in making fun. Even though I might want to.
I once heard a salesman make a similar argument to a customer. I just had to ask him how good his ears were to hear a timing difference in a few feet of cable considering that electromagnetic waves travel at very close to the speed of light. I once once heard a similar claim, same store different guy, that the tighter weave of the outside wire in Monster Cable allowed the electrons to flow faster there. Thus making the high notes clearer. Sigh......
I'd like to think I knew enough about electricity and physics in high school to at least question the validity of such statements but it's a shame there is a whole market based around people who would take it at face value.
You just made my day Murph.
I know Kimber Kable use a special braiding technique on their speaker cables which have a measurable effect on the inductance and capacitance of the wire. I have to admit the Kimber wire does look nice.
However, well made standard zip cord will do the job just as well.
As for the weave on the outside of the wire causing the electrons to flow faster is utter nonsense.
