Axiom Home Page Forums General Discussion The Water Cooler Axiom unauthorised reseller ???

I was on kijiji and came across this:
http://toronto.kijiji.ca/c-buy-and-sell-...QAdIdZ181981071

If you know the Axiom name then you know it's a internet direct company. How can these guys make money? This makes no sense, at least not if you're in Toronto.
For new customers, if you want to listen to Axiom speakers but don't want to buy them neither drive to Dwight, go there, listen and then buy from the website, you'll have the best price possible and the warranty under your name.