Also for the coolness factor (my Home Depot/etc doesn't carry cheap bulk wire - hell, even 16ga. stranded for making your own extension cords was almost a buck CDN a foot) and since I could get it for about the same price as other 12ga I got the Axiom bulk stuff (total of 150ft) - it's wire, but it was easy to run and bears the Axiom name and it passes the "look" test a bit better than pink transparent insulated wire.

Bren R.