Try it this way: "Think, 'Different.'"

And you've got to admit, it's better than the current Microsquash one:
"Your potential inspires us to create software that helps you reach it. Your potential, our passion."

I don't think I've ever heard a more convoluted slogan.

On the Apple ones, there's also "The Power to be your Best." "The Computer for the Rest of Us." (This was back when it was the Mac, Apple II, CP/M, C64, or DOS. It was referring to usability, not price.)


I am the Doctor, and THIS... is my SPOON!