The Service (warranty) would still go through Axiom, and depending on the issue that would be something I would have to discuss with Axiom. The store would warranty they install, and any construction work, or design. We take extra steps when installing theater rooms, one is we use an electrical line conditioner/stabilizer at the breaker box for the entire theater room.
The plan is to keep inventory onsite if Axiom agrees to this. Then the information (serial numbers) would be registered to the customer, and will reflect the customer is the original purchaser.
Axiom is what is planned to be offered, but there will be other brands in the same price range so the customer can see and hear the difference.
Since the speaker will be purchased by the customer the loyalty program is direct to the customer. If I do not have a speaker or device in the warehouse, then it would be dropped shipped to the customer.