Oh, and the user interface issues of those review sites is easy to fix. Assuming that our assumptions are correct, just place a graph of the listening and sound power against a band indicating audio perfection (and it's likely a band +/- 1.0 to 1.5 dB wide). Then talk about company, construction, price and market position against rival products. Leave out the other graphs and subjective impressions or put them on the last half of the review.

After all, you wouldn't clutter up your dashboard with oil pressure, clock, fuel gauge, and compass meters that are the same size as your speedometer and tachometer, would you?


Author of "Status 101: How To Keep Up In A World That Keeps Score While Buying Into Buying Less"