Yeah true. I've had my wife's friends over, their husbands have been "asking" to get plasmas. They asked me how the kids shows like Sesame Street would look. Sigh...many think that just having and HD display will make things look better. (Like having someone buy some M60's, play a badly recorded CD, and then expect it to sound phenomenal.) It's a sobering experience for many. For some folks, regular CRT is still their best option. I tell them to spend their money elsewhere.