Part of the article explains bad and good crossovers and various other design aspects. The bad crossover in the picture is from an Axiom M3 outdoor speaker, which is close to $400 and has a crossover that looks like it came from a $50 Sony bookshelf. The other is how Axiom runs their midrange full range which causes distortion and breakup whichs can lead to that harsh or bright sound.
The other portions of the articles or "war" is how some
manufacturers only want to do there own DBT there way only, Axiom doesn't want to submit there products to 3rd party shootouts even if they follow a strict DBT. Familiarity bias is a way for Axiom to chose there speakers as the better speakers or "similarly good". Which makes it out that Axiom can't be beat. But the only ones in that DBT are Axiom employees who know the Axiom sound and pick them everytime.
The other part of the series of articles is cabinet bracing. Axiom says you don't need bracing were other "serious" speaker manufacturers try to make the most inert cabinets possible. Axiom was never mentioned in any of these articles. Its just they usually do the exact opposite of what good speaker manufacturers do.
I seriously doubt that cheesy crossover is from any Axiom product. Perhaps they were referring to another online speaker company. There are many companies out there. Perhaps you have an axe to grind with Axiom and assume its meant for them.
Interestingly enough about the fullrange mid, I found from my own experience on my M60v2s that when I play them at very high output levels during parties, the midrange driver gets overloaded. My solution was to run the M60s on "small" crossed over at 80Hz. The end result is much cleaner sound overall so I don't see what all the fuss is.
Other than Axioms complete failure of an amp, their A1400, which is now recalled, and their presumptuous attitude on AVS and here about their speakers being "similarly good" to the most extravagant designs, I don't have too many bones to pick with them. Heck I own a Mac and Apple claims their computers are the best in the world...