This is not directed at anyone in particular - just something worth thinking about.
When Lucas was trying to get a studio to run with "Star Wars", he was turned down by EVERYONE. Finally, Alan Ladd Jr. from 20th Century Fox approved the deal for a single movie, with a $5 million budget. At the time, Lucas was "pitching" Star Wars as a single Space Epic movie - not "Episode IV", so Fox thought it was just going be a single movie. Even the "screen crawl" at the beginning did not have "Episode IV, A New Hope" in it.
It came in at about $10 million - and Lucas was sweating bullets, as 20th Century Fox was really nervous about even breaking even. Lucas was also having a hard time with the cast, who mostly wanted to make the movie more "campy". Alec Guiness really saved Lucas during filming, when he pretty much told Ford, Hamil, Fischer, etal... that this was a serious movie, not a 50's sci-fi flick.
Of course, the movie was a huge hit, and we know the "rest of the story" ...
