Originally Posted By: pmbuko
Yes, when discussing color temperature, cooler means "more bluish" and warmer means "more reddish".

The color professionals I talk with never use "cooler" or "warmer", because it is just too confusing. They'll say "lower" or "higher" color temp, or redder or bluer shift.

Every occurrence of "warm" in that Wikipedia article is in quotes, and immediately followed by "lower color temp".

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