I think you have hit the nail on the head. This is really about the audio performance, more so even than the convenience of use (which is still important). I can safely say the products you mentioned are not in the same category as the AxiomAeris N3; which is a pair of M3s in one box with a real 75 watt RMS per channel amplifier.
Thank you for sharing that info. I think something along those lines need to get into the video to set the stage for what you are trying to sell. This is not just another portable speaker that you put out onto the deck to have some background tunes playing while having a beer/wine with your friends. It is an actual sound system.
