In Europe, hatchbacks and wagons are kind of the norm, like SUVs over here are/were. As the SUV continues to shrink, it'll vurtually be a 'station wagon' but they'll market it as something else to try and sell more(crossover, utility vehicle).The word 'wagon' seems to have a negative stigma attached to it over here.

Half of communication is listening. You can't listen with your mouth.