Yeah it is! There is a big fuss right now over the Denon 3910 for example. I want one and I think I'm not alone. However the more I look into it, there are players out there that are just as good and nowhere near the price point. I look for a great picture first, then audio, then everything else.

I was ready to pull the trigger on the 3910 but I backed off as I think I can get the same performance for a lot less money. The Denon 1600 for example is a whack cheaper and from all reports, the picture is as good as the 3910. I can also live without a universal player.