There are broascasters that are using 720p, which then mean double conversions. I have HD-cable home and 1080i looks better (and my TV is natively 720p!), but it is so marginal that I would not be surprised if someone else in my room would prefer it the other way around.

Not sure how much the supplier and/or our choices of programming influences the final quality broadcast (I honestly don't watch much TV).

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