Everyone, please, let us not start questionning marketing strategies of axiom audio.

According to Alan, the prices are only going up in stores to MATCH the prices here on the website. for example, Marc Hallam's Audioshop in Ottawa sells the same Axiom speaker for less than Axiom themselves. Axiom is now simply making all the prices equal. You can still get incredible deals in the Factory Outlet, which are %20 off the regular price.

It would, however, be a shame if prices on the website were increased for the same model. If a newer or significantly improved model was released, then, yes, it would likely cost more.