I did stop in and visit TVAuthority. They don't really have much of a showroom. Rather disappointing. Basically you can see what's available online, and then stop in the store in person to order if you prefer. They said that would put you at the top of the list as far as wait time, as they said they'd give a local walk-in customer first priority over someone they don't know in Ohio. (Sorry all you folks in Ohio! LOL!) The main focus of their walk-in store is to promote their custom home theatre building business. I think they're only "kinda-sorta" affiliated with TVAuthority.com

Besides that...they don't carry Sony products, and being a California company I'd have to pay the 8.25% tax. On three grand, that's an extra $250! Bleck.