Back in the 70's, there was a short-lived deal. If you bought a new, loaded Chrysler (Caddy?), you got a free Simca. A free "car."

That's what all Fiat's should be. A value-added new car purchase incentive. The free toaster for your new checking account will be more reliable.

Pet Peeve: Value-added

Always call the place you live a house. When you're old, everyone else will call it a home.