I remember when a 42" plasma use to cost that much.. For that size that's a Steal!!!!!
I have a friend that still has a 42" plasma that he paid that much for (if I paid that much for anything, I'd still have it too). Now he wants a 100+" display (but not a projector), so I'll have to show him these have become available, and not just through an installer who will charge 15% of the price just to hook it up.